The city enjoys a healthy tourism industry, especially during the cooler winter months in which “snowbird” tourists arrive. The most prominent industry is golfing with more than twenty golf courses, including the world-famous PGA West, which has hosted prestigious tournaments such as The Skins Game, Bob Hope Chrysler Classic, The Grand Slam of Golf, The Legends of Golf, as well as the PGA Tour Qualifying School.
La Quinta has increased the number of retail shopping centers, both discount and high-end retailers brought millions of revenue dollars to the city, and the city council hopes for La Quinta to share a reputation for shoppers like Palm Desert (El Paseo) and Palm Springs (the Village and Palm Canyon) by the end of the decade.
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